A life devoted to Punjab
Ahmad Raza Punjabi is a socio-political and cultural activist from Lahore, dedicated to promoting the Punjabi language, art and culture worldwide.
I am the Founder and CEO of the Punjabi Parchar Organization and Punjabi Parchar TV, and the host of the International Punjabi Conference.
Through both platforms I have worked to highlight the richness of the Punjabi language, art and culture, as well as the importance of peace and religious harmony. My work exists so that Punjabi is never a museum piece but a living, public, celebrated language — in classrooms, on screens, and on every stage I can build.
- Founder & CEO — Punjabi Parchar Organization (2014)
- Founder — Punjabi Parchar TV (2016)
- Host — International Punjabi Conference
- Socio-political activist, Lahore
Milestones
Punjabi Parchar Organization founded
On 29 August 2014 — a platform for the promotion of Punjabi language, art and culture.
Punjabi Parchar TV goes live
On 2 May 2016 the YouTube channel began taking Punjabi language and culture straight to the public.
Columns in Daily Pakistan
Media publications on peasant movements, cultural identity, displacement and Punjab’s living traditions.
First International Punjabi Conference
Hosted at PILAC, Qaddafi Stadium, Lahore — scholars, poets and cultural leaders together.
Second International Punjabi Conference
18–20 November 2024 — expanding global awareness of Punjabi language and culture.
Third International Punjabi Conference
5–7 December 2025 — three December days of scholarship, poetry and cultural programmes at PILAC, Qaddafi Stadium, Lahore, behind one shared idea: a global future for Punjabi.
Fourth International Punjabi Conference — upcoming
27–29 November 2026 — the fourth edition returns to PILAC, Qaddafi Stadium, Lahore. Participation and partner enquiries are open through the contact page.
Research & media publications
Selected columns and features published in Daily Pakistan.
Frequently asked questions
Short, factual answers about who I am and the platforms I run.
Who is Ahmad Raza Punjabi?
Ahmad Raza Punjabi is a socio-political and cultural activist based in Lahore, Pakistan, and the Founder and CEO of the Punjabi Parchar Organization and Punjabi Parchar TV. He works to promote the Punjabi language, art and culture through education, media and public events, and hosts the International Punjabi Conference.
What is the Punjabi Parchar Organization?
The Punjabi Parchar Organization is a platform for the promotion of Punjabi language, art and culture, founded by Ahmad Raza Punjabi on 29 August 2014. It organizes cultural events, supports Punjabi education advocacy and publishes Punjabi-language content.
What is Punjabi Parchar TV?
Punjabi Parchar TV is a YouTube channel founded by Ahmad Raza Punjabi on 2 May 2016. It publishes talks, poetry, documentaries and cultural coverage in Punjabi, keeping the language visible in everyday media.
What is the International Punjabi Conference?
The International Punjabi Conference is hosted by Ahmad Raza Punjabi at the Punjabi Institute of Language, Art and Culture (PILAC), Qaddafi Stadium, Lahore. Three editions have been held so far — the first on 20–22 December 2023, the second on 18–20 November 2024 and the third on 5–7 December 2025 — each gathering scholars, poets and cultural leaders from around the world. The fourth edition is scheduled for 27–29 November 2026 at the same venue. See the events page for details.
What has he published?
Selected columns and features by Ahmad Raza Punjabi have been published in Daily Pakistan (2021–2023) on topics including peasant movements, Punjabi Culture Day, the Visakhi Mela and displacement. Readers can view the linked columns in the publications list above.
How can I contact him?
Through the contact page, by email at contact@ahmadrazapunjabi.com, or by phone at +92 334 4229371. The mailing address is 647-A, Neelam Block, Allama Iqbal Town, Lahore, Pakistan.
ویکھو تے سݨاوو — بولی جیوندی اے
ਵੇਖੋ ਤੇ ਸੁਣਾਓ — ਬੋਲੀ ਜੀਉਂਦੀ ਹੈ
See and hear — the language is alive.
Vision & mission
Vision. To promote and preserve Punjabi language and culture worldwide, connecting future generations with their heritage.
Mission. To elevate Punjabi culture through media, education, and events, ensuring its continued relevance and celebration globally.