WorkWhat I do

Work that keeps a language alive

Putting Punjabi into classrooms, onto screens, and onto every public stage possible.

01Hosting

International Punjabi Conference

As its host, I bring scholars, poets and cultural leaders from across the world onto one stage. The International Punjabi Conference is held at PILAC, Qaddafi Stadium, Lahore — three editions so far, in December 2023, November 2024 and December 2025 — and the fourth edition follows on 27–29 November 2026. It gives Punjabi language, art and culture a global platform, and gives the coming generation a reason to take pride in its mother tongue.

See the conferences IPC 2026 details

Poster of the International Punjabi Conference
Punjabi Parchar TV logo
02Media

Punjabi Parchar TV

Promoting language and culture through the Punjabi Parchar TV YouTube channel and the organization’s Facebook page — talks, documentaries and everyday cultural coverage that have kept Punjabi visible, modern and part of the public conversation since 2016.

244K+Subscribers
2,950+Videos
59M+Channel views

Watch on YouTube

03Annual days

Mother Language Day

Celebration of International Mother Language Day and Punjabi Culture Day every year — open public events, school programmes and community gatherings that give the mother tongue a stage and keep Punjab’s culture part of everyday life.

See the celebrations

Ahmad Raza Punjabi at a community event

I work for

Preserving and promoting Punjabi language & culture — advancing Punjabi language education and global recognition.

I am dedicated to preserving Punjabi heritage by promoting the language in schools and colleges. I work to ensure Punjabi is taught widely, both locally and internationally, while celebrating cultural events. Through hosting the International Punjabi Conference, I strive to create global recognition and foster pride in Punjabi culture.